This study aims to analyze efforts to increase the competence of journalists in Indonesia in facing the digital era and the role of the Indonesian Journalists Association (PWI) in increasing these competencies. The study used a qualitative approach by conducting in-depth interviews with several experts or informants, including the Director of the Central UKW PWI, the Head of the Central PWI, the Deputy Chair of the PWI Central Education Division, the Head of the Competency Division for journalists, the PWI UKW Center examiner, and the PWI UKW participants. The results of the study found that the UKW held by PWI could be one of the efforts to increase the ability and competence of journalists to avoid problems in the digital era such as writing hoax news. UKW can also at least provide understanding to young journalists about basic sciences related to journalism, especially for those who do not have previous journalistic education. In addition, this study also found problems that PWI must face in improving journalistic competence, such as the clarity of the organizational structure, the quality of journalists participating in UKW, budget issues, as well as monitoring and evaluation that need to be considered and improved by PWI.