Keywords:
digital transformation, social restrictions, bank lending, peer-to-peer lending ,
Abstract
Digital transformation in the financial sector dramatically affects economic growth. The existence of direct social restrictions due to the pandemic and changes in transaction behavior in the community using digital applications are some of the consequences of digital transformation in the financial sector. Moreover, peer-to-peer lending massively distributes loans in the market, creating fragility in the financial industry. This research was conducted by conducting a literature review and qualitatively conducted on several respondents from banking lending and fintech peer-to-peer lending who have a minimum of fifteen years of working experience to explore the potential for transformation of the two types of industries. In addition, they indirectly fight over the market. It can be that they disrupt each other. The authors describe these models and what options are best suited for each industry in this paper.