Versita

The Business environment of the company in light of the digital economy

Dr. Ahmad Mahmoud AL Masadeh
Keywords: Electronic commerce, commercial company, digital economy ,

Abstract

This study aims to focus on the importance of the role of the digital economy in commercial life in general and the life of commercial companies in particular, and the impact of digital economy movements on the development of commercial activities. In light of the technological development through the Internet and the use of various electronic aspects in commercial activities, and the emergence of many transformations at the economic level, where the impact of this development became evident not only at the level of companies, but also extended to the economies of countries that are working to strengthen their foreign trade, Where those (electronic) means have become one of the most effective means of being able to compete in marketing products, and reaping profits. In this field and in light of the growing interest in the development of the electronic commercial market, this topic was of interest to the Jordanian legislator, who was alert to this aspect when he dealt with the regulation of electronic transactions, through the issuance of the Jordanian Electronic Transactions Law No. 85 of 2001. In this research, the researcher will adopt the descriptive analytical approach, and the study depends on the analysis and discussion of jurisprudential opinions. To achieve the goal of this study, the researcher tackled this topic by explaining the nature of the digital economy and its characteristics as a first topic, identifying and clarifying the importance of differentiating between the digital economy and some aspects of electronic and knowledge trade in the second topic, and finally identifying the most important effects of the digital economy on corporate trade in the third topic. In light of the foregoing, the study concluded with the most important results that were reached.